Our Unique Selling Proposition
Reach close to
80%* HDB residents and
100,000 Condominium residents
residents have ever seen
our DDP at a lift lobby
Ability to reach targeted pockets of audience through our Smart Content Management system
Our laser-sharp targeting ability to a certain precinct promises better ROI as we reach the right audience at the right place, at a right time.
We help brands and business owners reduce ad wastage by delivering more targeted campaigns to maximise ROIs
Assist marketers to build 1st / 2nd party consumer data and understand addressable audiences at scale while maintaining consumer privacy at the highest standard
Strategic positioning of the DDP, in the lift or the lift lobby, allows the messages to be communicated to a captive audience in a close and intimate environment.
Average lift waiting time is 44 secs or 38 secs for their lift journey.
This allows for a captive and intimate setting, ripe to capture the audiences’ undivided attention to your content which allows for a situational frame of mind in receiving content and ad messages.
Our DDPs have demonstrated a strong capability in registering high CTA, evidenced by the various post advertising recall studies which we have commissioned.
We have conducted numerous post-campaign research which reveals latent opportunities for CTAs with more than 50% of audiences open to CTA instructions if its compelling enough.
In tandem with Singapore’s aggressive push towards Smart Nation Initiative, our DDPs address the issue of paper wastage as we help to reduce the reliance on paper notices, which are either plastered on the walls of the common areas or delivered to each of the households.
Our DDPs enhances the efforts and time for mass information dissemination efficiently and effectively